How We're Wrong About Nearly Everything.

Bobby Duffy

Let Head of Policy at KCL and ex Head of Ipsos Mori Bobby Duffy lead us through the latest research into media and decision science to explore the perils of our perception and the power in realising we're wrong about nearly everything.  For those of you who are familiar with Mike Reid's 1980s show Runaround - this session will have a nostalgic feel. For those of you who haven't had the pleasure - this could be the most fun you've ever had with statistics. Don't miss it!

Venue: Main Stage